Do You Have a Plan?

It’s a bit surprising to see how many ministries venture into the expensive arena of broadcasting without a written plan to guide their efforts.

Success in this endeavor requires planning, processes, and people.

• A well thought-out plan provides a good strategic framework, which can be tweaked and amended as the ministry moves forward
• Good processes are needed for the creation of the program and to handle post-airing logistics, such as phone calls, web inquiries, orders, donation receipts, donor development, database management, etc.
• People are key – from the ministry principal to the person fulfilling orders.

Think about these things, but don’t worry too much. We’ll help you.