In an age where mass media is losing its mass, it is important to have a marketing partner who gets two things:
1. The rapidly evolving marketplace domestically and internationally
From Genesis through a few seconds ago, there has never been a more exciting time in marketing than this moment. Right…now.
Like Mark Twain, the reports of the death of television have been greatly exaggerated. Yet, the frontiers of new media are still morphing and expanding at warp speed.
What is most needed and rarely found is a marketing strategy that includes old and new media, partnered with a comprehensive approach that integrates marketing activities across all platforms. Television working with email, radio working with digital advertising, social media working with everything, and so forth.
It takes a lot of thinking, learning, executing, measuring… To us, that sounds like a whole lot of fun.